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🔒 Privacy Policy

Last Updated: September 19, 2025

🏢 1. Data Controller Information

Company Name: Photosynth AI Limited

Trading Name: Perry AI

Registered Address: 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, UK

Email: info@photosynth.ai

📊 2. What Personal Data We Collect

We may collect and process the following personal data:

  • Name and contact details (email, phone, address)
  • Payment and billing information
  • Website usage data and cookies
  • Any other information you provide to us

⚖️ 3. Legal Basis for Processing

We process your personal data based on:

  • Consent - where you have given clear consent
  • Contract - to fulfill our contractual obligations to you
  • Legal obligation - to comply with legal requirements
  • Legitimate interests - for our business operations (where not overridden by your rights)

🎯 4. How We Use Your Data

We use your personal data to:

  • Provide our products/services
  • Process payments
  • Communicate with you
  • Comply with legal obligations
  • Improve our services

🤝 5. Data Sharing

We may share your data with:

  • Service providers who help us operate our business
  • Legal authorities when required by law
  • Third parties with your explicit consent

We do not sell your personal data.

⏰ 6. Data Retention

We retain your personal data only as long as necessary for the purposes outlined above, or as required by law. Typically:

  • Customer data: up to 90 days since last interaction, unless needed to resolve disputes or enforce our terms.
  • Marketing data: Until you withdraw consent
  • Legal/tax records: As required by applicable law

🛡️ 7. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Rectify inaccurate data
  • Erase your data (right to be forgotten)
  • Restrict processing
  • Data portability - receive your data in a portable format
  • Object to processing based on legitimate interests
  • Withdraw consent at any time

To exercise these rights, contact us at info@photosynth.ai.

🔐 8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

🚨 9. Data Breach Notification

In the event of a data breach that poses a high risk to your rights and freedoms, we will notify you without undue delay and within 72 hours of becoming aware of the breach, as required by law.

🌍 10. International Transfers

If we transfer your data outside the UK, we ensure adequate protection through:

  • Adequacy decisions
  • Standard contractual clauses
  • Other approved safeguards

🍪 11. Cookies

We use cookies to improve your experience on our website. You can manage cookie preferences through your browser settings. For detailed cookie information, see our Cookie Policy.

👶 12. Children's Privacy

We do not knowingly collect personal data from children under 13 without parental consent.

📞 13. Complaints

You have the right to lodge a complaint with the Information Commissioner's Office (ICO):

  • Website: ico.org.uk
  • Phone: 0303 123 1113
  • Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

📝 15. Changes to This Policy

We may update this policy from time to time. We will notify you of significant changes by email or through our website.

📧 16. Contact Us

For any questions about this privacy policy or our data practices, contact us at:

Email: info@photosynth.ai

Address: Photosynth AI Limited, 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, UK